what does the statement imply: the charmers’ pretending nature or the deceitful essence of the notion of charm in general? Follow our lead and you won’t get lost regarding the translation of the charm language.
Charming Femme

Natural magnetism, perfect grace of a tigress, unique style, eccentric perfume, skillful make-up, glamorous smile – all these and many other features create an image of an amazingly charming woman. She is weak and strong, nice and devious, she is everything you want to see in her right here and right now.
She is not necessarily as good-looking as she is charming but still she charms your head in such a tricky way that you won't even be able to notice her visible imperfections – slightly wrong features or shape defects or skin problems – anything which doesn't contribute to her attractiveness. That's what her charm may do to you – it may make you blind to the obvious, beware!
However, her natural beauty will be naturally substituted for her natural charm which is even said to be better. There's an opinion that beauty without grace i.e. without a certain special feature is like a violet without scent. It can be referred to our situation for charmless beauty is quite boring, wouldn't you agree ladies and gentlemen?
Charming lady is typically has certain magic within her character, she is not an open book to anyone and it often takes much time to figure her out. The majority of men like this challenge, especially when it allures them with her beauty and incredibly strong and totally disarming magnetism which makes them fall in love to pieces with the gorgeous charming fatal femme.
Charming woman winds her numerous male victims round her little finger. She charmingly makes them enjoy the process and even desperately plead for more in the long run. They enjoy their sweet torture as long as the attention of the charming femme is concentrated at them – male (weaker) sex representatives.